About my experience

At Corteva, I was tasked with redesigning an existing app aimed at farmers, with the goal of enhancing its usability and overall user experience.

My approach involved conducting user research to understand the specific challenges farmers faced while using the app. By gathering feedback and insights directly from users, I was able to identify pain points and areas for improvement.

I focused on simplifying the app’s interface and streamlining navigation to ensure that farmers could easily access the information and tools they need. Collaborating closely with cross-functional teams, I transformed complex processes into intuitive solutions that fit seamlessly into the farmers' workflows.

My aim was to create an app that not only meets the needs of its users but also empowers them with the right tools to make informed decisions in their day-to-day activities. Through this redesign, I sought to enhance both productivity and satisfaction for the farming community.

While I’m unable to showcase everything publicly due to confidentiality, I have a broader range of work and features that I’ve designed stored locally. These reflect my comprehensive involvement in shaping the product and refining its functionality to better serve its users.